Since Pleasant Rowland launched the American Girl brand in 1986, the popular dolls and books have inspired generations of young people. The American Girls Podcast, developed and produced by two historians, re-examines the world of American Girl, applying historical analysis and social commentary to understand how formative the brand was for their own and others’ lives. The podcast has also cultivated a community of listeners who continue to engage with the dolls and stories in innovative ways; in this way, the show serves as a forum for ongoing conversations about the meaning of American Girl.