Many modern scholars have studied in detail the phenomenon of vividness (gr. ἐνάργεıα; lat. evidentia) in ancient rhetorical texts; however, they have neglected to examine two important testimonies included in an Ars rhetorica ascribed to Dionysius of Halicarnassus, but in fact to be ascribed to an anonymous rhetorician who probably lived in the third century AD.

In these two passages the anonymous rhetorician faces some issues concerning the stylistic evidence that have not been previously studied. He analyzes the relationship between the vividness of the text and the use of everyday language, aimed to enhance realistic effects of discourse. This paper aims to present a detailed analysis of the comments offered by the anonymous rhetorician, that will help to define some peculiar aspects of stylistic vividness of the language in discourse.

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