ABSTRACT : At the end of 2001 an unknown apocalyptic movement, Efraim, became hot news in the Netherlands. It was reported that the members expected the end of the world and the coming of the Messiah before 2002, and had changed their lives dramatically. These Field Notes report on this new group. The article first discusses what happened and the role the media played. Second, the article provides a description of the movement, including a portrait of the leader and his teachings about the end of the world, i.e., the rapture of the Bride (the faithful), the predictions on what will happen in the future, ideas concerning Elijah and the twelve tribes (““geo-theology””) and the Bride of Christ. Third, the reactions of the leader, when the rapture of the Bride did not take place, are examined. Finally some conclusions are given. It can be seen that Efraim started as a Pentecostal group, but developed into an independent Christian movement, which has a new content, due to the revelations the leader receives.