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Keywords: modernity
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Journal Articles
Journal:
Gastronomica
Gastronomica (2008) 8 (1): 26–38.
Published: 01 February 2008
...jeffrey m. pilcher This essay examines the history of the taco in Mexico and the United States as a way of shifting the focus of "McDonaldization" from technology to ethnicity. It begins with the origins of the taco in Mexico to show that it was a product of modernity rather than an ancient...