1-1 of 1
Keywords: Weight Watchers
Close
Follow your search
Access your saved searches in your account

Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles
Gastronomica (2017) 17 (1): 33–43.
Published: 01 February 2017
...Emily Contois Offering online programs that target men and women separately, Weight Watchers communicates, represents, and manipulates gender in its program marketing and materials. In this article, I demonstrate how Weight Watchers engages aspects of hegemonic masculinity as they endeavor...