The reincarnation of the ruling Left Front through the selective assimilation of elements of capitalism under Chief Minister Buddhadeb Bhattacharjee largely accounted for the party's victory in the 2006 state assembly elections in West Bengal. This article argues that ““Brand Buddha”” represents elements of both continuity and change and that the Left Front may find it hard to retain its disparate and evolving base in the future.

This content is only available via PDF.
You do not currently have access to this content.