The reincarnation of the ruling Left Front through the selective assimilation of elements of capitalism under Chief Minister Buddhadeb Bhattacharjee largely accounted for the party's victory in the 2006 state assembly elections in West Bengal. This article argues that ““Brand Buddha”” represents elements of both continuity and change and that the Left Front may find it hard to retain its disparate and evolving base in the future.
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Research Article| April 01 2007
““Brand Buddha”” in India's West Bengal: The Left Reinvents Itself
Asian Survey (2007) 47 (2): 288–306.
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Partha Pratim Basu; ““Brand Buddha”” in India's West Bengal: The Left Reinvents Itself. Asian Survey 1 April 2007; 47 (2): 288–306. doi: https://doi.org/10.1525/as.2007.47.2.288
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